In this interview with Per Espen Stoknes about his book What we think about when we try not to think about global warming the author sets out five psychological barriers that deflect us from seriously addressing the challenge of global warming. In summary, the barriers are:
Distance; Doom; Dissonance; Denial; Identity.
The author advocates a re-framing of the reality; telling the story in a way that highlights opportunity to steward rather than dominate nature rather than preaching doom; making the problem appear near, personal and urgent. He advocates the use of social networks to build global collaboration and promote greater equality and justice and to encourage creative redesign of economic and energy production.